Online branding for educational institutes


Educational institutes Online branding and web presence for educational institutes delivering value spreading knowledge enhancing education enabling you to become an exceptional brand online maharajaprofessionalz maharaja professionalz  dr maharaja sivasubramanian

Online branding for educational institutes
Delivering value, spreading knowledge, enhancing education, through online technologies.

Education is all about being able to delivering value to the society through spreading knowledge. And as such there are different categories of educational institutes like:
– Schools, Colleges, and Universities which offer formal education.
– Special training academies, which impart education on various skills.
– Coaching centers which offer supplementary training to other formal setups or even specialized coaching.
– Finishing schools which prepare candidates to start their careers.
– Vocational training institutes.

Three major criteria which make sure the success of an educational institute:

– Growth opportunities in terms of having better students in terms of both quality and quantity. And also to deliver better results.
– Having access to and utilizing the skills of effective teaching and training faculty.
– Being able to maximize the value and education given to the students and be able to have a world-class education delivery system.

The challenges in the path to success for educational institute:

– Having less access or restricted access to quality educational faculty.
– Higher infrastructure cost to deliver value and impart better education.
– Need for increase in the quality of education delivered.
– Competition in terms of growth and having access to better students.
– Rapid growth of technology and demand for increased use of technology in educational systems.

What are the reasons educational institutes need to have a communication channel like online presence, etc.? And how it will actually help them to deliver better results and lead them to success and growth as an organization?

Educational institutes need an online presence to connect and communicate with various people like;
Current and prospective students and their parents. The better is the reach and access to better students, the better will be the results produced.
Current and prospective staff and teachers. The faculty need to be constantly improved upon with better scope for sharing information and knowledge between current staff and teachers. Also, better efforts need to be taken to connect to other teachers who can be a valuable addition to the faculty.
For recruitment purposes. Recruitment is a very important process in terms of having a better quality of staff to deliver better education. To inform various fresh graduates who can be added to the staff. To use as an online information board where information about the job profile and responsibilities can be shared.
For marketing purposes. The educational institute may be offering the best value and delivering great results, and at the same time, this needs to be communicated through the major section of the society for having better awareness of the educational institute.
For sharing information and for providing online training. Students now are highly tech savvy. And also having an online presence will help in sharing information and educational resources, creating forums for discussions and to improve student interaction, etc.
– And many other reasons like promotions, marketing, announcing special offers, sharing results, etc.
Creating a virtual platform and presence for the educational institute. Just like how an educational institute has a physical presence where people can come for getting information and services, the online presence can also deliver the same results in a virtual manner.
Comprehensive and cost-effective communication channel. Having an online presence helps in having a better communication channel in terms of both completeness and cost effectiveness. Going through the conventional methods for purposes like advertising in papers, etc are much costlier as compared to online methods. Online presence also helps in sharing information and educational resources in a comfortable way with no limitations for time and  space. It also helps in covering a larger number of student demography.

Education industry is changing and new leaders are gaining recognition.

As there is rapid development in terms of technology and education systems, new leaders are forming in the industry who are those who grow and progress with the changes. And as such, the better an educational institute like yours is equipped with technology advancement, the better is the scope to increase your recognition and results in the industry.
Also, it ensures that you don’t lose out in the competition among various institutes which are also confirmed or classified as outdated or still stuck with using the old systems in all educational departments and delivery.

The goals for an educational institute are evolving..

Educational institute in today’s scenario have the following goals to be achieved.
– Be able to deliver better value and results.
– Be able to attract the best in terms of students and staff.
– Be able to gain recognition as a leader in the industry.

And all these can be achieved by having an effective online branding solution which is customized based on your exact needs.
At Maharaja Professionalz, we offer you online branding solutions which is strategically based on your needs. Which focuses on exactly what you want and helps you to develop a tactical plan in a way which will serve you the results the way you are looking for.
We offer a unique solution, which is a mix of training your own people and staff, or even if you want to out-source the project, and providing you with backup solutions as and wherever needed.

No one solution fits all. We engage in first understanding with what exactly your educational institute needs in terms of having an online branding and presence experience and how we can help you in delivering the value you offer to students. And then, based upon that info, and taking into consideration about factors like your staff availability, budget, etc,  we will focus on creating an online branding and presence solution best suited for your growth and development.

Do check in the packages below and contact us using the form below for more info and service.

Wishing you great success.

The special package for small and medium businesses with host of features including;
– domain registration and web hosting.
– You will get a domain registered with various extensions.
– Domain registration with web hosting
– email ids for your professional use.
– and other facilities.
– Creation of basic WordPress based website and blog with 5 pages designed at the beginning and provision for 2 pages or posts which can be updated every month for one year.
– creation of basic social media profiles.
– Basic SEO including submission to basic search engine sites and directories.
– Regular updates of back-end programs like WordPress software and other plugins.

Edu-powered plus
– Domain registration with web hosting.
– Email ids for your professional use.
– And other facilities.
– Creation of basic WordPress based website and blog.
– Basic SEO including submission to basic search engine sites and directories.
– Training of your in-house staff for maintaining your online presence in some of the top channels and platforms like your web-site, blog, online social media channels like Facebook, Twitter, YouTube, Google+, LinkedIn, etc.